When you want to sell a product or service online, you need to have authority. So how do you claim your online authority when you are not even famous? There are a number of strategies you can due to claim your authority and credibility. Here is your guide to acquiring online authority to boost your profits. Rank your keywords properly. Make sure you use well targeted keywords that most people will usually type in the search engines. Online shoppers are not knowledgeable about SEO and backlinks. Most of them just type in their searches and they are happy to click on what they are looking for. Testimonials work best. Leverage third party authority by soliciting testimonials from people you work with. Guest blogging: Reach out to other bloggers and offer a guest blog post. You can try the Huffington Post; Self Growth and Expert Click. Thought leadership” Put yourself in the shoes of your customers and ask yourself, “What could be a solution to my problem?” By doing so, you can provide answers and solutions to your reader’s problems. Provide tips, hints and how-tos that will let your readers know that you are speaking from experience. By following these simple tips, you will definitely claim online authority and boost your sales and profits in no time.