It was great to work with Steve Combs the The Surfrider Foundation to help bring awareness to the problem on plastic pollution in the oceans. #paddle #videoshoot #oceanplastic #oceancleanup #eventsmarketing
Of course, we aren’t talking about your autograph, but a printing concept. As you may know, printing companies don’t always print documents in the one-page-per-sheet way that your office laser jet does. Instead, they may print several pages of material on a single, larger sheet (that’s called a press sheet) and then fold it and cut …
To be successful, a brochure needs to be produced with a precise objective and a target reader in mind. It’s best to create the least elaborate brochure likely to achieve its objectives. Deciding on Your PurposeBrochures fall into two broad categories — those that introduce a new product or service to a likely customer and …
Business cards may be small, but their impact is huge. A business card plays an important part in making a lasting impression upon those you do business with. When choosing a business card, don’t be cheap. (If you’re on a limited budget, try to save elsewhere.) Experienced sales reps know how important it is to …
If it sells, it is creative. This, in essence, is the first rule of direct mail design, according to legendary designer and author, David Ogilvy. But what sells? Here are a few tips to keep in mind when designing your next direct mail marketing piece: The basics are in your mailbox. When you need inspiration, …
Have you taken a close look at your company logo lately? Does it look like it came straight out of the 1980s, or have you kept it up-to-date? An outdated logo can make you look stagnant and stale in the minds of prospective customers. To combat this effect, many companies redesign their logos every few …
An outdated logo can make you look stagnant and stale to customers. Read More »
