There is a new thread at the Local Search Forums discussing ranking changes in the local pack that started happening mid-June. I did not see much or any discussion around this a month ago but now some local SEO experts are discussing it in the forum. Joy Hawkins wrote “this change happened on June 8.” She shared …
Google: Changes Seem to Have Started Between June 11 and 18 Read More »
The test displays four enhanced sitelinks with a smaller font size used in the links. Over the past month or so, Google has been testing how sitelinks show up on brand queries on desktop search results. The test is on enhanced sitelinks, which include a line of description copy with each link and appear only …
Google Has Been Testing how Sitelinks Show up on Brand Read More »
Yesterday, I broke the news that Google Instant has been disabled and Google no longer will show you search results as you type. Google Instant launched in September 2010 as was coined the future of the search results page. It basically showed you search results as you typed in an instant. It was really really big news back then. …
To say marketing automation is a complex subject is putting it mildly. On the surface it seems simple enough, but once you get just a little bit deeper into it, it’s overwhelming. Even if you work with marketing automation on a daily basis, it can be hard to describe. When used correctly, marketing automation can …
Our knowledge and experience is your biggest asset. That’s what defines your business and that’s what helps you stand out. How to effectively market your knowledge online? Of course, content marketing is the answer. But simply creating expert content is not going to be answer. You need to put it forward in front of niche …
Marketing Knowledge Online and Building Important Relationships Read More »
These days we are inundated with so much content that sometimes it may seem like your brand or business will never be able to cut through the noise. While digital media interaction is at an all time high (Facebook users share over 2 millions pieces of content a minute) so is digital media consumption. According …
Tips To Develop A Multi-Stream Content Creation Strategy Read More »
Recently I made the shift to freelancing full-time, and it’s led me to participate in a few online communities for entrepreneurs, freelancers, and small business owners. I’ve noticed a trend in the way many of them talk about SEO; specifically, the blocks they face in attempting to “do SEO” for their businesses. Again and again, …
The Concept of the ever-changing Landscape of SEO Read More »
It’s not a bug, it is a new feature, says Google, referring to the change in some of the metrics reporting in the Search Analytics tool. Google has informed us that they have updated how they measure the metrics they report in Google Search Console’s Search Analytics report specifically for search results in lower positions. …
Search Analytics Tool for Google Metrics Reporting Read More »
It’s 105 degrees outside my office right now, and the only thing hotter in this summer of 2017 is the local SEO industry’s discussion of review spam. It’s become increasingly clear that major review sites represent an irresistible temptation to spammers, highlighting systemic platform weaknesses and the critical need for review monitoring that scales. Just …
If your metrics have gone awry since July 13, don’t panic. It may just be a bug. The Google Search Console seems to have a bug in their Search Analytics report, specifically with the average position metric. Many webmasters are claiming the average position metric in the search analytics report has taken a sharp dive since July …
