The Hows and Whys of Video Advertising

Video Advertising: Tips for success in 2018

Live Webinar: Thursday, December 14, at 1:00 PM ET (10:00 AM PT)

Consumer demand for digital video is exploding. According to a recent study by Cisco, video will make up a whopping 80 percent of all internet traffic by 2019. But that’s mostly people watching videos of cats falling off furniture, right?

Not entirely. In fact, 64 percent of users* are more likely to buy a product online after watching a video, and 59 percent of company decision-makers** would rather watch a video than read an article or blog post.

Are you ready to ride the video wave for digital marketing success?

Attend this December 14 webinar to examine the opportunities and emerging best practices around video advertising. You’ll learn:

  • how video ads are impacting paid search.
  • comparative data on video vs. text vs. display.
  • formatting and creative tips to improve ROI.
  • innovations in video that are driving results.

Source: searchengineland.com